How it works
- I will provide a briefing document to you so you can share details of your story with me.
- I will email you a rough draft of content ideas for your approval.
- I will email you the full version of your story in a Word document so it can be uploaded.
- You will have the opportunity for 2 revisions.
Storytelling for Small Business
Did you know your “About” page is the second most visited page on your site? It is where people go to find out if they like you, connect with you and if they will consider purchasing from you. Telling the story of your business is often overlooked but it is a really powerful way to attract customers
People look for something they can relate to. They want to feel as though they trust you before they will buy. Your business story is often what sets you apart from your competitors and it is a great way to build trust with your potential customers.
It’s a Tough Gig
Writing about yourself (or your business) has to be one of the hardest things to write about. You know the story so well that it is hard to know where to start….and just as importantly where to stop.
It needs some structure, it needs to be compelling but most importantly it needs to be yours.
People will remember you for your own, unique story.
I can craft your business story so you can use it not just on your About page but in your emails, brochures, social media. Your business story is a part of you and should be a part of all your marketing.